Coldwell Banker Global Luxury® is recognized as a world leader in the marketing of exceptional properties and is widely considered to be among the world’s consummate marketing programs for successfully promoting luxury properties to a local, national and international marketplace.
Ever since the first estate homes were captured on film in 1933, the Coldwell Banker Global Luxury® program has been connecting the world’s finest properties with people, passions and purpose. It is the only luxury real estate marketing platform of its kind, a true global force. Leveraging talent, history and a multi-channel marketing approach, the program seeks to inspire and move discerning audiences closer to the dream of living well.
Certified Luxury Property Specialists with the Coldwell Banker Global Luxury® program are an elite group within the Coldwell Banker® network representing the top 10% of all independent sales associates affiliated with the brand.
Luxury Property Specialists are among the most highly trained, creative and connected real estate professionals in the world. With a reach that extends from the streets of Manhattan to the peaks of Aspen and the fabled shores of the French Riviera.
Some of the world's most prestigious properties have been marketed and sold under the Coldwell Banker Global Luxury® program banner.
Million in $1 Million+ Sales Each Day
Average Sales Price of $1 Million+ Transaction Sides
Luxury Sides in $1 Million+ Category
Luxury Sides in $10 Million+ Category
Coldwell Banker’s cross-platform marketing suite of products assists in crafting bespoke campaigns that create a high impact and resonate with specific audiences. In today’ competitive real estate market, the key to success is differentiation – doing common things in an uncommon way. Our property spotlight marketing plan is designed to quickly attract attention and showcase your property with a digital-first strategy that maximizes the modern media marketplace, followed by stunning high-quality printed materials to ensure your property leaves a lasting impression.
Online listing distribution affiliations, together with digital media partnerships and Coldwell Banker® branded sites, like ColdwellBankerLuxury.com, showcase Global Luxury properties to an audience of high-income earners who are engaged with business, investment, wealth planning, luxury real estate and lifestyle content.
LISTHUB GLOBAL
91+ Portals
50+ Countries
255.56 Million Potential Buyer
Our social team generates everything from buzz-worthy social posts to targeted campaigns designed to capture certain audiences across Facebook, Instagram, YouTube, TikTok and LinkedIn.
1. MarketWatch, Robb Report, UniqueHomes and WSJ display properties priced at $500k+. JamesEdition, Barron’s, Mansion Global and Penta display properties priced at $1M+. ListHub Global, powered by Properstar, displays properties priced at $2M+.
